Angie McDonnell offers an holistic therapist and counselling service, supporting men and women who dare to dream a more soulful life, a life of purpose and meaning, a life true to them.
Built around the concept of Angie’s desire to encourage people to share, heal and transform. The trademark Icon is an origami paper wheel representing ‘connection’ to each other and themselves…enabling them to harness their power and become the best version of themselves. Angie’s zest for life, love for nature and creativity inspired the colour palette balancing earthy, playful and energetic tones.
Photography location and art direction by Lu at Libertine Design. For project enquiries and more information, get in touch at studio@libertinedesign.co.uk
Angie McDonnell
2022
SERVICES
Visual Identity
Illustration
Art Direction
Website
CREDITS
Photography / Ali Ford
The People Wheel
The logo mark inspired by the idea of connection to each other and oneself. An origami wheel that represents people brought together to share heal and grow. Here it is presented on a sticky label designed to give to clients on their visits and use throughout marketing materials.
For project enquiries and more information, please get in touch at studio@libertinedesign.co.uk
E-COMMERCE
The Angie McDonnell website uses brand photography and illustrations paired with a cohesive implementation of brand typography and colour forms a seamless digital extension of the brand. See website.
PHOTOGRAPHY & ART DIRECTION
Need a brand shoot? Elevate your brand with a brand photoshoot, Angie’s photography was shot in and around Didsbury at a select Libertine location.
Showcase your business visually through branding and imagery. Your brand represents you, where you work, your team, products, processes and services. Whatever your requirements, we can help you with this vision, be it… planning, creating mood boards, finding the perfect location and sourcing the right photographer.
