The Hive Hot Honey Co. Is a new exciting brand whose original honey harvests were born in the founders Urban Manchester Garden. Their honey is golden with complex flavours of caramel, without the sugary sweetness of commercially-produced honeys, but real depth of flavour bringing out all the floral notes from local blossoms in season.

Inspired by the Asian blends of sweet and hot, it’s a reflection of the founders mixed English and Chinese heritage. Gently infusing hot chillies in the honey brings out the fiery heat so nicely complimented by the sweet.

Built around the concept of busy working bees, beehives and floral garden blossoms along with their signature red chilli. The delicate hand drawn aspect of the logo was introduced to bring fun and strength which personify the brand. The typography — a mix of serif and script, balancing playfulness and sophistication — and an energetic, metallic bold colour palette. The brand has been given a visual voice and confidence that positions them at the forefront in retail.